`GLOBE' LURED GIFFORD INTO AFFAIR, SOURCES SAY.(MAIN)

Byline: HOWARD KURTZ Washington Post

It looks like a typical tabloid expose: Intimate photos of former football star Frank Gifford embracing a blonde who is very definitely not Kathie Lee Gifford.

But the Globe did more than just publish the pictures: The supermarket tabloid paid the former flight attendant to entice Gifford into a Manhattan hotel room where a video camera was hidden, say sources familiar with the story. In other words, the Globe helped orchestrate the liaison between Gifford and a woman he had not previously slept with.

Even some veteran tabloid warriors were stunned. ``There's a difference between reporting the news and creating …